Designer Spotlight: ideacircus

gordon ross

“Nothing Special TV” girls dress

ideacircus is a new apparel & home textile line started by, self taught artist Gordon Ross. The brand features bright and bold graphics reminiscent of 60’s pop art designs. ideacircus is unique because it is wearable art! Gordon has designed textiles, furniture, china, magazines, and made even made short films.


Designer Gordon Ross

Name: Gordon Ross

Hometown or where you currently live:

I live in Cape Town, South Africa, but I’m originally from London and have lived in New York, Tennessee, and Scotland.

Type of design, accessories, t shirts, denim, clothing etc.

Kids T shirts, dresses, hoodies, sweatshirts, vests, also towels, cushions, and and bedding.



“Rock Garden” Hi-top sneaker

 Why did you choose to design for children?

I’m an artist and designer whose work is bold and colourful, and seems to appeal to kids. I have just started my kids clothing line with prints developed from my paintings and drawings. It’s fun to see someone wearing some of my art, and they seem to enjoy it to. Some of my designs look like illustrations from children’s books, and some are more abstract. I like producing different things all the time, and trying out new styles and techniques. My fashion line is for kids, and men, and women. I just launched the label in May 2018. I’ve already had orders from South Africa, The United Kingdom, the United States and Canada. Previously I’ve designed interiors, furniture, home products, magazine layouts, and made short films.

kids Venice Beach

“Venice Beach”

 How is your label different from the other children’s brand already on the market?

 My brand is the only one to show my artwork, so it is unique in the respect. Also my bold designs, bright colours, and graphic lines do have quite a distinctive look.



“Save The Robots”

Where do you get your ideas from and what or who inspires you as a designer?

I spend a lot of time looking at Pop art, vintage posters, 1960’s fashion and art, book illustrations, old movie and TV clips from the 60’s, 70’s and 80’s. I get inspiration from all of these. I am self taught as a artist & designer and didn’t study art or fashion at college, I’ve just always been looking at art books and going to exhibitions, and looking at design and fashion magazines. I’ve always drawn and kept journals since the 1970’s. (I’m older than I look!)


sneaker Idea Circus

“Majorelle Garden”

 What advice do you have for kids who want to design?

 Design whatever it is you are interested in, be it clothing, buildings, posters, cars, puppets, models, paintings, drawing, and don’t limit yourself, try you new things,  all you need is some paper and pens and an idea or two. 
I would also say, get a notebook or sketchbook to draw and write down your ideas, dreams, wishes, interesting things you have seen or heard about. You can also use it as a scrapbook of interesting ideas, pictures, magazine clippings, colourful packaging, pieces of fabric, old stamps,etc. I always have a sketch book for writing and drawing, and I’ve got them going all the way back to the 1970’s when I was a teenager!
Go and look at books on art and design at their school library or public library, or look online, there is so much cool design stuff out there, fashion, furniture, interiors, cars, product design. You can go in so many directions in design. I have worked in interior design and designed furniture, lighting, dishes, bedding, I’ve designed magazine layouts and posters, and done set design for theater. Design is great thing for kids to be interested in, and it can lead to a lot of interesting careers too!


Has your clothing been featured in any fashion shows or events, trade shows?
My printed textile designs have been used by two women’s wear companies in South Africa, Ruff Tung (day/evening/beach) and Beach Cult (swimwear)
 Johannesburg Pan-African Fashion Week 2016 of the Ruff Tung fashion show, featuring my printed textile designs for dresses, wraps, vests (waistcoats), and trousers. The fashion show was broadcast on Fashion One Television to over 40 countries. Ruff Tung also showed these clothes at the PURE Fashion trade fair in London. Beach Cult showed my prints on their bikinis at Premier Vision fashion trade fair in Paris in 2016. My textile designs have been in most of the fashion magazines in South Africa, Glamour, Essentials, Woman and Home, and the Sunday Times.

33896746_10156383106342152_1566045191809269760_n (1)

Where can Fresh Kid Nation readers find your work?

 You can follow me on Instagram @ideacircus1965

 And my online store (based in the US) hosted by Rage On


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Is your child’s headshot really that important?

Jazmyn Photo Credit: Tyquane Bates

Yes! It’s the one photo that could launch your young star’s career. I will explain what your child needs headshots for, what casting directors or designers look for, and if you should hire a photographer or use a camera phone.

Kelsey Photo taken by her mom

In 2009, I started going on castings and auditions for expecting moms. Once I gave birth, I decided my adorable son MJ should also model. I remember sending in his photos, that I took myself on a digital camera and submitting them to about 7 NYC agencies. I received no call backs for 5 months. I didn’t understand why, we were constantly stopped on the streets by strangers who wanted to take a second glance at MJ. While attending my sisters wedding in Las Vegas, the photographer ran up to MJ sitting in his stroller and snapped a few quick photos.

When we received the wedding photos we were in awe of his headshots! I submitted his new photos and he received call backs from 2 agencies and booked an educational dvd campaign. We signed to an agency and from age 6 months -18 months MJ went on a few auditions and booked a clothing campaign. However he needed new headshots every 3 months. Luckily, we could use his modeling pictures. Eventually I started working full time and we only attend casting about twice a year currently. MJ is known as a NYC industry kid, because of previous work or features in publications like Gothamist or the NY Post.

MJ Photo Credit: Sai Mokhtari

So why do headshots matter? It’s the first impression a designer or casting director has of new talent. Serious entertainers should definitely invest in quality photos. Children need new photos more frequently than adults, so new pictures should be taken every 3-6 months. This can be quite costly at 150$-500$ (yes 500$ USD for established photographers)

Gisele Photo taken by her mom

I recommend that parents take clear photos with camera phones, in an outdoor setting, facing the sun or with the sun at a high angle. I have seen amazing photos taken with IPhones on portrait mode! Make sure your digital photos are bright. This can be easily achieved by simply editing the photo on your cell phone or by using an app PicsArt.

Your child’s headshot should showcase their personality, smile and highlight the brightness in their eyes! Keep hair minimally style in its natural state. No make up is necessary. Refrain from styling in hats or glasses. If your child does wear glasses, like my son MJ, feel free to have headshots with glasses and one without.

Noah Photo Credit: Tyquane Bates

It’s best to work with a photographer who specializes in children’s photos. (Visit our Instagram page we follow and work with quite a few!) On the day of the photoshoot make sure your child is well rested and hasn’t had any sugary snacks or beverages.

Parents please listen to your photographer! Stay out of their way and let them do the bulk of the work. Don’t try to crack jokes, tickle your kiddo or bring props unless the photographer asks. I remember being in set at a photoshoot and watching a mom and dad bring a loud light up toy to make their baby smile. It worked. However, the other babies were frozen in fear. Also, don’t try to snap pictures with your phone, #setlife always ask first! I ask 100% if the time and I always receive a yes.

Josiah Photo Credit: Lily Shames

Casting directors will always look for a young model that will best showcase their brand. So if your rising star doesn’t book a gig don’t worry there are many opportunities, you just haven’t found the right match yet. Don’t give up, get a website or Instagram page for your child and post clear photos. Have them featured on kids fashion pages or in independent magazines. Register for open castings and don’t turn your nose up at unpaid gigs. Non compensated modeling gigs are plentiful and you will receive clear headshots and photos for your child’s portfolio!

If you have any question or need more info

Follow us @freshkidnation on Twitter and Instagram

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Designer Spotlight: Infantium Victoria

The Canopy SS 18

Founded in 2014, by designers Dinie van den Heuvel and Julia Gaydina, Infantium Victoria is a sophisticated children’s line that specializes in luxurious cruelty-free fashion. Infantium Victoria’s unique clothing collections are dark and romantic; all their clothing patterns are hand produced by atelier D’andt in Belgium.  The brand is appealing to customers because each item is crafted from organic fabrics which are transformed into utopian treasured garments that will last a lifetime.


Dinie van den Heuvel & Julia Gaydina

Hometown or where you currently live:

Brussels, Belgium and Hannover, Germany

What time of items do you offer?

Baby/kids clothing and accessories

 Why did you choose to design for children?

Dinie has been working in high end women’s fashion for more then 15 years, when Julia approached her with the idea of creating new label. Dinie took on a challenge on creating vegan collection with dark colours as she herself had rough time finding black garment for her baby boy few years before, so it looked like a very natural thing to start working together.


 How is your label different from the other children’s brand already on the market?

Infantium Victoria combines two aspect – fashion and sustainability. The process of design is what high end brands have in place, working on new silhouettes, developing new fabrics and paying attention to the fit of garment. On top of that, sustainability is something which is a core value to our brand. All our materials are of plant origin and  certified organic, making Infantium Victoria one of the first vegan-only  kidswear brands operating in this marketplace. Also all of our factories and sampling units are certified GOTS, meaning fair working conditions and environmental safety.


Bestselling item Pirate Jacket

Where do you get your ideas from and what or who inspires you both designers?

Dinie finds inspirations pretty much everywhere. Mostly ideas come  during travels and  visiting art fairs. Dinies favorite inspiration show is Art Basel.  Due to our core value of sustainability, we try to address environmental issues like protection of oceans, natural farming, etc.

Feel free to browse our website and online store

Instagram  @infantiumvictoria

Twitter @InfantiumV

The SS19 Collection will debut at Pitti Imagine Bimbo June 21-23 in the KidsFizz area

Infantium Victoria will also exhibit the collection at Playtime New York, August 6-8 2018



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Designer Spotlight: Different is the new cool!


Dale Cordice Jr.  started a movement called Different is the new cool! Dale’s mother helped him along on his journey to launch his movement and develop a clothing line.

In this day where bullying is at an all time high, we wanted to create a platform that empowers young people to embrace their different. We are fearfully and wonderully made and our different is what makes us cool.  We currently have a line of hoodies, long sleeve & short sleeve shirts. Recently we made our runway debut at Charlotte Seen: Candyland Fashion Show. I had 15 models rocking my shirts on the runway.


Name: Dale Cordice, Jr.

Age: 7

Hometown: Charlotte, North Carolina

Clothing line: Different is the new cool!



Why did you choose to design for children?

I wanted something that appealed to me and my peers. I love hoodies and bright colors. I am also big on how fabrics feel. The shirts are soft and comfortable!IMG_0641

How is your label different from the other childrens brand already on the market?

My label is different because it’s not just a shirt, it’s a movement.  Both youth and adults can relate to the message.  We all have something about us that’s considered different.


Where do you get your ideas from and what or who inspires you as a designer?

Kids that are considered weird, quirky or strange inspire me. I inspire me. I’m different, I have ADHD.  I wanted to create a platform for young people to be able to embrace their differences. I would tell other entrepreneurs to follow their dreams. Our gifts will make room for us. 

Where can Fresh Kid Nation readers find your work?

My website is currently under construction, but you can find my work on IG: @different_newcool.  You can DM for purchase.



For more information visit:

Instagram @different_newcool

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Mini Mode London’s Premier Kids Fashion Week

Che Esson in Loud Apparel Photo Credit: Emma Wright

Mini Mode, a new platform to showcase kids fashion during London Fashion Week launched its inaugural show on Friday, February 16th, 2018 at 16-18 Paddington Street in  London’s West End neighborhood. There was an Industry and Consumer Show, both were  amazing productions that featured chic brands, adorable models and talented young performers. Che Esson age 12, from London, is a model on the rise, he is signed with Kids London Agency. Che gave us his insight about Mini Mode.

When I heard I was going to be apart of the Mini Mode LKFW I was so excited and couldn’t wait.

When I got there, back stage was buzzing with energy.

I had to get my first outfit on by Alexander Evans for the first show and then go up-stairs to hair and make-up, which I didn’t need because they said I had good skin!!!

I couldn’t wait to hit the runway again. The clothes looked great and all the children that were walking looked amazing.

It was finally time for me to hit the runway as our first guests were now seated…I walked my walk with style, people were complimenting my runway walk.  I felt very humble and blessed to do what I do as a kid model.

I walked both shows wearing Loud Apparel and Alexander Evans.

I had an amazing time, there were so many talented children there.  Models, singers, dancers, pianist, dj and a child host…the day was phenomenal!


Alexander Evans

Amelie et Sophie

Barn of Monkeys

Daniel Alessandrini Kids

Infantium Victoria

Isossy Children

Lady V Couture

Loud Apparel

Plumeti Rain

Rebel Republic


Where’s that Bear?

Amanda Rabor, Francesca Beatrice & Inspiring Vanessa Photo Credit: Rodolfo San Juan Jr.

Amanda Rabor, UK children’s wear designer and Founder of Mini Mode says: “London Fashion Week is iconic, and we thought that it was time to create a platform for kids fashion during the UK industry’s renowned London Fashion Week. It’s time for the kids market to be taken seriously and recognised as the economic powerhouse it is.”


Daniel Alessandrini Photo Credit: Emma Wright

Farouk James in Daniel Alessandrini Kids Photo Credit: Emma Wright

The audience was in awe of the award winning host Inspiring Vanessa. At 11 years old, Vanessa has gain international fans with her motivational videos and speeches. 13 year old House DJ Luca Milan had attendees vibing to the latest hits.

International motivational speaker Inspiring Vanessa 

The models were styled to perfection by Becky Seagere and Kate E Hill. Hair and make up done by London based Wow Beauty. The crowd was entertained by talented from kid performers. Jenaya Rose, Boys who Model and Hollie wowed the audience with their dance moves.

Musical performances by rapper Jayden Pyram from NYC and by singer Alexia Gibson.

Lady V Couture Photo Credit: Emma Wright

Lady V Couture Photo Credit: Emma Wright

Infantium Victoria Photo Credit: Emma Wright

Infantium Victoria Photo Credit: Emma Wright

20% of proceeds from ticket sales went to benefit Osteopathic Centre for Children Charity.  The Foundation for Paediatric Osteopathy is a specialist osteopathy charity, whose goal is that any family can take a baby or child to consult a reputable pediatric osteopath who is safe and effective in the management of children.

Isossy Children Photo Credit: Emma Wright

Isossy Children Photo Credit: Emma Wright

To learn more about the event visit:

Instagram: @minimode_lkfw

Photographs from: Emma Wright and Rodolfo San Juan Jr.

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Runway Heroes

Runway Heroes is a non-profit organization that features children fighting cancer in fashion shows. Runway Heroes is a brilliant way to bring philanthropy into the fashion world. It provides an opportunity to showcase top fashion designers worn by young models while giving children with cancer an opportunity to shine. Our fighters have an opportunity to feel like stars as they model top of the line brands in fashion shows.  The past 4 shows have been held at Bloomingdale 59th street flagship store.  Runway Heroes showcases top fashion designers worn by young models and raises awareness and funding for childhood cancer research. Each show features about 30 children with a range of cancer diagnoses.

“Every child picks out an outfit donated by a generous fashion brand, has their make-up done and a professional photo shoot prior to strutting the runway! Children ages 2-12, who are currently in treatment for childhood cancer or in remission, as well as siblings, can participate in Runway Heroes.”

The concept of Runway Heroes was developed by Rachel Goldman, a doctoral student specializing in the treatment of children with medical illness, and in collaboration with brilliant executives at Bloomingdales. As Runway Heroes has grown, its’ mission has remained constant: to bring a philanthropic component to children’s fashion shows and raise funds for childhood cancer research. We enjoy collaborating with numerous fashion brands to provide an easy way to add a philanthropic component to their business model!

Designers such as Polo Ralph Lauren, Kate Spade, 7 for All Mankind, True Religion, Hudson Jeans, Diesel, Splendid, Armani jr,  and Burberry have presented in the past. Over $45,000 has been raised so far.  By visiting the website you can donate starting at 10$. The next fashion event will be this upcoming spring 2018.If you are a fashion brand and are interested in getting involved please contact Rachel Goldman at

For more information visit:

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Philadelphia Kids Fashion Week Season 6 NYC


Philadelphia Kids Fashion Week presented its sixth production last week in Philadelphia and New York City last weekend. FKN Contributing writer Daniqua Porter attended the New York show and had a blast. Her daughter Skylar was also walking in the show!


Mommy Blogger Daniqua & her daughter Skylar Photo Credit: Runway Images

Ameila Rose recieved  the 2018 Fashion Entrepreneurship Award, she is a young actress, model and dancer. She recently appeeared in a Target campaign.


Amelia Rose & founder Dawane Cromwell Photo Credit: Runway Images

The Dream Team Dance Company did an epic performance for the crowd.


Photo Credit: Runway Images

Check out these photos of the event and an awesome video recorded and edited by Affinity Angles.

JANUARY 26, 2018 – Ready to Wear Runway Show   / Philadelphia PA

JANUARY 27, 2018 – High Fashion Runway Show  / Philadelphia PA

JANUARY 28, 2018 –  Ready to Wear & High Fashion Runway Shows  /  New York NY



The following designers had their kid chic designs presented on the runway! Bow Tia, Kidzz Kloset Boutique, Belle Babe, YS Clothing and Young Gods




Photo Credit: Runway Images


Photo Credit: Runway Images


Photo Credit: Runway Images


Photo Credit: Runway Images


Enter a captionPhoto Credit: Runway Images

Photo Credit: Runway Images

Photo Credit: Runway Images


Photo Credit: Runway Images


Photo Credit: Runway Images


Photo Credit: Runway Images



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Mini Mode London Kids Fashion Week ’18

Black&White BG

Mini Mode, a new platform to showcase kids fashion during London Fashion Week has announced that it will be launching its inaugural show on Friday, February 16th, 2018 hosted at 16-18 Paddington Street in  London’s West End neighborhood. Tickets on sale Now! Purchase here

Screen Shot 2017-12-18 at 15.15.31

Mini Mode LKFW was created by designer Amanda Rabor, (Isossy Children) and children’s fashion industry experts, designers and influencers. The UK children’s wear market is growing rapidly Amanda states:

“London FashionWeek is iconic,it has been recognised throughout  the world for decades and  has launched the careers of some the world’s greatest creatives; encouraging individuality and respected global brands in the UK
industry. A plethora of UK kids brands have paved the way for the British kids market creating success stories in this rapidly growing industry. With that in mind, we thought that it was time to create a platform for kids fashion during the UK industry’s renowned London Fashion Week.”


Rebel and Republic

In a press release, Fresh Kid Nation learned about the brands that will be presenting at Mini Mode:

Amelie et Sophie

Daniele Alessandrini Kids

Infantium Victoria

Isossy Children

Lady V Couture

Loud Apparel

Rebel Republic

Sproet and Sprout

The Bonnie Mob


Isossy Children








20% of proceeds from ticket sales will benefit Osteopathic Centre for Children Charity.  The Foundation for Paediatric Osteopathy is a specialist osteopathy charity, whose goal is that any family can take a baby or child to consult a reputable pediatric osteopath who is safe and effective in the management of children.


To learn more visit

Follow on Instagram : @minimode_lkfw

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Life As A Kidd

Image may contain: 1 person

Rap Kidd E, a 9 Year Old Kid Rap Artist from Norfolk, Virginia  just released a music video for his single “Life As A Kidd.” He creates inspirational music and focuses on using his art to motivate and inspire many. With his music as a vehicle to spread positive messages, he also makes a point to rap about issues and challenges that society faces. In his latest single, he urges his listeners to put the guns down. In the second verse, we hear the names of black men who were unarmed and killed to include Trayvon Martin, Sean Bell,  Eric Garner to name a few.” Say I’m a kid, and tell me not to worry, but when I see the TV it’s a different story.” Rap Kidd E understands the dangers that can result from gun violence but urges his peers to stay focused so that they can succeed and make it.

Since his debut in 2016, Rap Kidd E has performed at numerous community, charity, talents shows, concerts, and city sponsered events all throughout his hometown area. He was nominated for the 2016 Youth Award Crime Prevention Award held in his hometown. His inspiration and motivation and music has lead to him gaining a huge audience and fan base all throughout his hometown and now expanding beyond. He has been featured on Hip Hop Highlights Radio, WVEC TV News 13,  Wavy TV 10’s “The Hampton Roads Show” as the “I am Hampton Roads” kid of the week. He has also been featured in The Virginian Pilot and Gazette Newpaper. This is only a few of his accomplishments thus far and more to come. We believe his music, his message, inspiration, motivation and personality should continue to reach everyone across the globe.

To learn more about Rapp E Kidd

visit: facebook page Rap Kidd E

Follow him on Instagram @Rap_Kidd_E


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H&M issues an apology

The Stockholm Based apparel company H&M (Hennes & Mauritz) issued an apology after a controversial ad was displayed on the UK website of a black boy wearing a green horror with the text “Coolest Monkey in the Jungle”

The Ad was met with heavy backlash from various media sites and buyers. H&M shares were already at 30% lower than usual this past December. The Weeknd and G- Easy both cut ties with the company ending their clothing collaborations.

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